Before you pack your sunscreen, grab your flip-flops, and turn off your notifications, there are a few things you’ll need to sign off on as a business owner.

Content planning and regular posting sound like a breeze when you look at it from afar, but it can feel quite overwhelming when you get down to it.

Ideas float in and out of your head all day, but once you sit in front of that template, everything is blank.

This is the last kind of issue you’d want to run into, especially when you’re trying to run off on vacation.

If it’s not already in practice, block off 1-3 hours a week dedicated to building and planning your content for social media in bulk. Look at what’s currently trending, check out up-and-coming topics, and strategize what’s best for your brand while you’re away.

Once you’ve got your content, build your posts, write your copy, get those hashtags, and head on over to your content management scheduling tool. 

Don’t use one yet? No problem! Here is a quick list to get you started:

• Facebook Meta (Business Suite)
• ContentCal (The TPM Fav! Link in BIO!)
• HubSpot
• Hootsuite
• Sprout

Facebook Creator is free to use and a great way to get started; however, it is limited to the platforms you can connect with. Consider looking into one of the other options above and giving it a trial run before you go on vacation.

Check out their report styles and insight plans, to see if they align with your company’s marketing KPIs. Feel for the user experience and if the flow makes sense to you and your team.

Now schedule your content and get to the beach!

Once you’ve got that solidified, start plotting your content. You can preview the posts, and time them to go out exactly when you want.

Was that a sigh of relief I heard? You deserve that.

Need help navigating content scheduling tools? Let’s book a chat!