Keller Engineering

2023

Keller Engineering, a renowned engineering firm specializing in building envelope restoration and engineering services, faced a significant challenge in amplifying their social media presence. In a rapidly evolving digital landscape, the company sought to enhance its online engagement and broaden its reach among condo owners and industry professionals across Ontario, Alberta, and Saskatchewan.

Client

Keller Engineering

Services

Digital Marketing

The Goals

Keller Engineering aimed to achieve two primary goals within 3 months:

Enhanced Target Audience Reach Post-acquisition, it was crucial for Keller Engineering to effectively reach and resonate with its target audiences.
Increased Followers: They sought to expand their digital footprint by boosting followers across their primary social media platforms: Instagram, Facebook, and LinkedIn.

The Strategy

Our agency developed a multi-faceted digital marketing strategy encompassing:

Social Media Strategy: We focused on Instagram, LinkedIn, and Facebook, optimizing business profiles and creating engaging content, including infographics, case studies, and videos. We maintained a consistent posting frequency of 3-4 posts weekly on each platform, scheduled during peak engagement hours.

The Execution

The implementation involved:

– Regular content creation aligning with the defined themes: educational, promotional, engagement, community, and entertainment.

– Strategic scheduling of posts and newsletters.

– Active community management, including responding to comments and messages and engaging with new audiences using targeted hashtags.

The Results

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CCI BC Magazine

CCI GRC

What Our Clients Are Saying

Theresa is excellent! Theresa listens and learns the goals of an organization. Based on this, Theresa develops a clear, well-organized marketing strategy to deliver results. I would recommend Theresa and her team to any organization. Keep up the excellent work, Theresa!

I had the pleasure of working with Theresa Place Media on a social media project, and I’m beyond impressed. Theresa and her team took the time to understand our goals, delivering a clear, effective, and results-driven strategy. Their expertise in branding and content marketing, combined with personalized attention, truly sets them apart. I highly recommend Theresa Place Media Inc. to any organization looking for a strategic social media partner. Fantastic work, Theresa and team!

I have now had a chance to see ALL of the videos you spliced together.
I love the vibe, the energy and the humour you included. I can't wait to work with you next year. The empty stage commentary and spotlights are nothing short of great. Well done young fellow, I bow to your
creative abilities.

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Keller Engineering